ENTERPRISE 50
From a Humble Goldsmith to Top Winner: Poh Heng Jewellery Crowned at the Enterprise 50 Awards
24 November 2025
In 1948, a small goldsmith began serving families in Singapore. Each piece was crafted by hand for moments that mattered — weddings, milestones and heirlooms passed from one generation to the next.
More than seven decades later, that same spirit of craftsmanship and trust continues to guide the brand.
Today, Poh Heng Jewellery has been named the Top Winner at the 31st Enterprise 50 Awards, marking a proud milestone for the homegrown brand that has grown alongside Singapore through the decades.
The Enterprise 50 Awards recognise 50 of Singapore’s most enterprising local, privately held companies that contribute to the nation’s economic development both locally and abroad. Being named the top winner places Poh Heng among a distinguished group of enterprises shaping Singapore’s business landscape.
Founded in 1948, Poh Heng began as a humble goldsmith serving the local community. Over the decades, it has grown into a trusted jewellery brand with 18 boutiques across Singapore, known for its craftsmanship, heritage and the relationships it has built with generations of customers.
Yet growth has never been defined by scale alone. At the heart of Poh Heng’s journey are the milestones it shares with those who walk through its doors.
An engagement ring chosen for a proposal.
A Si Dian Jin set prepared for a wedding.
A treasured piece redesigned to carry new meaning for the next generation.
These moments are deeply meaningful, and it is a privilege for us to walk alongside our customers through the milestones that shape their lives.
Today, the House of Poh Heng encompasses collections such as ORO22®, Legacy®, Trust®, Cherish® and Si Dian Jin, each reflecting its own design philosophy and heritage. Its latest addition, V.O.W, brings together Trust® diamond rings, Cherish® wedding bands and Si Dian Jin sets within a single wedding collection — thoughtfully created to accompany couples through meaningful beginnings.
Being recognised as the Top Winner of the Enterprise 50 Awards reflects not only Poh Heng’s heritage and resilience, but also the dedication of its craftsmen, designers and retail teams who uphold the standards behind the brand every day.
As a proudly Singapore brand, Poh Heng continues to refine its craft while remaining grounded in the values that have shaped it for generations.