The Great Singapore Sale is back, and you can now get an early look at what's coming to Poh Heng before the doors open on the biggest jewellery sale of the year. This GSS 2026 preview covers the gold, diamonds, Si Dian Jin sets and member offers we've lined up between 29th May to 28th June, so you can plan, book a consultation, and walk in knowing exactly what to ask for. Whether you're starting your bridal journey, building a gold portfolio, or finally choosing that solitaire, this is the year to do it with intent.
What Is the Great Singapore Sale in 2026?
The Great Singapore Sale (GSS) is Singapore's longest-running retail event, running from approximately late May through July each year. Since the Singapore Retailers Association stepped back from central organisation, individual retailers like Poh Heng now curate their own GSS programmes within this window. That means deeper attention on the pieces that matter, rather than blanket markdowns across the board.
Poh Heng's GSS 2026 runs from 29th May to 28th June, with member early access starting a week before.
Is Jewellery Actually Cheaper During GSS?
The honest answer: it depends what you buy.
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Gold by weight follows the daily Singapore gold price. The gold value itself doesn't go on sale.
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Fixed-price items are where GSS savings come into play. Member pricing and seasonal promotions stack during this window in ways they don't always year-round.
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Fixed-price diamond and gemstone piecesย often see the most notable seasonal pricing, particularly on pendants, earrings and select bridal sets.
- Si Dian Jin bundles are calibrated for couples completing a full bridal set, with offers calibrated to the multi-piece purchase.
If you've been waiting on a particular piece, this is the moment.
A Sneak Peek at Poh Heng's GSS 2026 Highlights
1. The Poh Heng Trustยฎ Diamond Edit
The headline of our GSS 2026 is a curated edit from the Poh Heng Trustยฎ diamond collection, our proprietary line of GIA-certified solitaires designed for engagement, milestone gifting and self-purchase. Every Trustยฎ diamond is independently graded with full 4Cs documentation.
For GSS 2026, expect featured solitaire diamond rings, diamond stud earrings and diamond pendants with member-exclusive pricing.
2. 22K, 24K and 18K Gold: The Year's Strongest Buy Window
Across all three gold purities, GSS offers stack with year-round member pricing for the best combined value of the calendar year:
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22K (916) gold: The traditional Singapore choice for bangles, chains and Si Dian Jin. Browse the full 22K gold collection.
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24K (999) gold:ย The highest purity, for gold bars and medallions and investment-grade pieces. View the 24K collection.
- 18K gold and white gold: The sweet spot for diamond settings and contemporary daily wear. Explore the 18K collection.
Member offer: Poh Heng members receive 10% off fixed-price items and workmanship fees year-round. During GSS, seasonal promotions stack on top.
Poh Heng products are hallmarked by the Singapore Assay Office (SAO) to ensure the gold fineness meets Singapore's strict standards under SS581:2020. Every piece is backed by our lifetime buy-back guarantee.
3. Si Dian Jin and Si Dian Zuan: Bridal at Its Best Value
For couples preparing for a 2026 or 2027 wedding, our Si Dian Jin (ๅ็น้) sets are the centrepiece of GSS. The traditional four-piece set (necklace, bangle, ring and earrings) is gifted by the groom's family to the bride in Teochew, Hokkien and Cantonese Chinese weddings, and has been a Singapore tradition for generations
This year we feature two complete bridal lines:
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Poh Heng Si Dian Jin, traditional and contemporary 22K and 24K gold designs.
- Poh Heng Si Dian Zuan, the diamond-set evolution for heirloom-grade bridal pieces.
Pair with Poh Heng Cherishยฎ wedding bands for the full bridal set. GSS bundled offers include calibrated pricing on multi-piece purchases and complimentary engraving on selected pieces.
4. Gifts for Her: Timeless Everyday Luxuries
Fine jewelry doesnโt always need to be reserved for major life milestones; sometimes, the best investments are the versatile pieces she can wear every day. The Poh Heng Gifts for Her collection features expertly curated daily luxuries designed to elevate her contemporary style.
Whether you are looking for approachable entry points like gold pendants and pearl jewelry, or premium statement pieces to mark a special occasion, this year's GSS selection has something spectacular for every budget. Standout highlights include:
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The Eternity Knot Diamond Ring: A beautiful symbol of enduring love, meticulously crafted in white or rose gold.
- The Legacy Floral Diamond Earrings: A breathtaking nod to Peranakan heritage, sparkling with brilliant-cut diamonds.
Take advantage of exclusive GSS offers to surprise her with timeless, everyday jewelry that she will cherish for a lifetime.
Who Should Plan to Visit During GSS 2026?
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The Bridal Couple: 6 to 12 months from your wedding. Complete your Si Dian Jin or upgrade the engagement ring while bundled pricing is most favourable.
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The Gold Investor: Add 22K or 24K gold to your portfolio. Our lifetime buy-back ensures the piece stays liquid.
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The Milestone Gifter:ย Upgrade from a generic gift to a hallmarked piece built to last generations.
- The First-Time Buyer: Accessible price points and consultants who walk you through 22K vs 24K vs 18K and GIA-certified diamonds.
How to Get Early Access
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Join the Poh Heng membership for 10% off year-round plus stacked GSS offers
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Find your nearest store via our store locator and book a consultation
- Browse and save pieces from the Legacy, Trustยฎ and Si Dian Jin collections online before visiting
Why Buy from Poh Heng
Since 1948, Poh Heng has been Singapore's leader in gold jewellery, 77 years and three generations of the Chng family. We believe the irreplaceable human touch in crafting fine jewellery cannot be replaced by machines.
Every piece is hallmarked by the Singapore Assay Office under SS581:2020, backed by a lifetime buy-back guarantee, and sold by consultants trained to GIA standards on diamond grading. We're recognised as a member of Quality Jewellers of Singapore. Customers who bought their first Si Dian Jin from us in the 1970s now bring their adult children to do the same.
Discover More This GSS with Poh Heng
The Great Singapore Sale is the perfect time to elevate your jewelry collection or find a truly unforgettable gift. If you are looking for unmatched brilliance and ethical sourcing, take a moment to explore the Poh Heng Trustยฎ diamond collection. Every piece features meticulously selected diamonds that offer a stunning symbol of enduring devotion, making them excellent investment pieces during this festive shopping season.
Ready to see these exquisite designs in person? Fine jewelry is best experienced up close to appreciate its true luster and craftsmanship. You can find your nearest Poh Heng boutique in Singapore to receive personalized styling assistance from our jewelry experts.
Before you make your purchase, don't miss out on exclusive rewards, birthday privileges, and member-only events. Sign up and join the Poh Heng loyalty program today to maximize your GSS benefits and enjoy a lifetime of luxury perks.
F. FAQ Section
When does the Great Singapore Sale 2026 start?
The GSS 2026 runs from 29th May to 28th June. Since the Singapore Retailers Association no longer centrally organises GSS, individual retailers set their own windows. Poh Heng's GSS 2026 launches in early June.
Is gold cheaper during the Great Singapore Sale?
Gold value follows the daily market price and does not go on sale. What does is fixed-price pricing and member benefits, which stack with seasonal promotions during GSS in ways they do not always year-round. This makes GSS the most calibrated buying window of the year for both gold investors and bridal couples.
What jewellery deals does Poh Heng offer during GSS 2026?
Seasonal promotions on fixed-price items across 22K, 24K and 18K gold collections, bundled pricing on Si Dian Jin and Si Dian Zuan bridal sets, and member-exclusive pricing on Poh Heng Trustยฎ diamonds.
Do tourists get a GST refund on top of GSS prices?
Yes. Tourists can claim a GST refund under Singapore's Electronic Tourist Refund Scheme on qualifying purchases above S$100, which stacks on top of GSS pricing. Bring your passport at checkout.
What is the difference between 22K, 24K and 18K gold?
22K (916) is 91.6% pure, the traditional Singapore choice for bangles and Si Dian Jin. 24K (999) is 99.9% pure, used for gold bars and investment-grade pieces. 18K is 75% pure, the standard setting for diamond and gemstone jewellery as it holds stones securely.
What is Si Dian Jin?
Si Dian Jin (ๅ็น้) is the traditional four-piece gold jewellery set (necklace, bangle, ring and earrings) gifted by the groom's family to the bride in Teochew, Hokkien and Cantonese Chinese weddings. GSS is the most popular Si Dian Jin buying window as bundled pricing across the full set is calibrated for this purchase moment.